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Full project presentation with relevant callouts

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JOHN DEERE POWER SYSTEMS
VIRTUAL SHOWROOM

03   /   2021

EXPRESSING A BRAND AND PRODUCT STORY IN A DIGITAL AGE.

John Deere Power Systems includes engines and machinery for Marine and Industrial equipment as well as Drivetrain systems. During COVID lock down, we were asked to create a virtual space where users could dive into a micro-site to explore the products in full detail by means of 360 degree pans, a dynamic user interface, lead generation, and a beautifully designed indoor/outdoor showroom.

Additionally, this engagement would be open to all demographics of JDPS; dealers, distributors, employees, and enthusiasts.

I created a UX and UI flowchart to allow for easy navigation between products as well as the ability to loop into the JDPS website and lead retrieval system.

AGENCY : MC2

TEAM : 

  • Creative Director, UX and UI Design> Adam Sweet

  • Concept Design, 3D Modeling, rendering > Huichi Olsen

  • Concept Design > Saul Stokes and Wyatt Wehking

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